Helen Merino
SEO Copywriter
Optimized Web Content for The Pet Industry
SEO Copywriter for the Pet Industry
Do you want a website that draws traffic?
An undeniable presence in the marketplace?
A pet business that sustains you - not the other way around?
Perfect! That’s exactly what I do.
Every day I help pet businesses like yours build an audience, crush their sales goals, and find a scroll-stopping voice for their brand.
​
​
Start your pet business.
(No...I mean really start.)
So, you own a pet business. Why?
Seriously. Why a pet business?
Were you following your passion? Were you trying to make an impact? Or - I mean, let’s just say it - did you think you’d make lots of money?
Probably a combo of the above, yes?
But not enough people know about your pet business. Not yet. You were hoping for more leads, better leads, a sustainable reach - that’s what turns a hustle into a profitable pet business.​
​
Your online presence matters. You know that. But content marketing, landing pages, blogging for SEO - that’s not your thing.
(I’m afraid you’re still gonna need it.)
You need an optimized content strategy. Something that collects good customers and delivers them to your door.
You need someone who speaks Google’s language but doesn’t sound like a robot to your clients.
You need a good SEO Copywriter
​
Whoa. Wait. ​What’s an SEO copywriter?
​
Me. I am.
I write persuasive copy for pet businesses. Copy that helps them grow. Copy that’s specifically geared to attract attention from Google and ideal clients.
-
Make your pet business rise above the rest
-
Build a go-to website in the marketplace
-
Connect with ideal, pre-qualified clients
-
Stop wasting money on "advertising roulette"
-
Create a consistent inbound business
-
Save LOTS of time and effort
With tightly optimized content we can move you up Google’s rankings - while still delivering a persuasive, authentic message to the pet owners who need it most.
So, it’s time to ask yourself, “What am I really doing here?”
If you’re ready to grow your business - for real - here’s how we start…
​
​
​
​
​
​
​
​
Book Your FREE Website Consultation Today.
​​
Discover what's holding your site back and uncover the BIG growth you're missing out on.
No website, yet? Starting from scratch?
Got it!
​
Tap above for a FREE Build Consultation.
Let's talk goals and budget.
We'll sketch out a strategy to get your new site moving.
SEO SERVICES
Optimized Blogs⬩Website Copy ⬩Product Pages ⬩Landing Pages⬩Newsletters⬩Opt-Ins
ALL SEO SERVICES INCLUDE
Muscular SEO and One-Of-A-Kind Copy
I'll seamlessly blend optimization with fresh, fun copy. This drives up your traffic and reduces your bounce rate.
​
Psychographic Analysis
As your SEO copywriter, I’ll help keep your content relevant to the right people. We’ll define your audience and voice sharply targeting your ideal clients.
​
Thoroughly Researched Copy
This will build a trail of dependable content associated with your site. This raises your status as an authoritative resource - boosting your value to Google and the marketplace.
​
Efficient, Dependable Turnaround
Copy is always returned on time and formatted for immediate use, with one round of edits included. If I say something will happen on Wednesday…it happens on Wednesday.
​
⬥⬥⬥
​
As to pricing, well…it's challenging. One price does not fit all in copywriting.
Here’s my best shot at a pricing page.
Roughly…
​
​
​
​
​
​
Bundled Deals are available, and that’s the usual route people take.
.
​
Optimized Blogs - $200/1000 words
Website Copy - $300 per page
Landing Pages - $500+
Product Descriptions - $50+
Newsletters - $100+
Ebooks and Lead Magnets - $300+
ABOUT ME
Hi, I’m Helen. I’m an SEO consultant, copywriter, and all-around animal nerd.
Before I started in SEO content, I was a dog handler and trainer - first in Brooklyn, then in Austin, TX.
(Yes, I’ve spent a lot of time picking fur off my clothes.)
Over the decades, I came to appreciate the wide scope of people who support healthy pets.
It’s not just their owners. It’s a big old team.
-
Veterinarians
-
Dog Walkers
-
Pet Sitters
-
Kennels
-
Stables
-
Groomers
-
Trainers and Behaviorists
-
Nutritionists
-
Animal Advocates
-
Pet Consumable Producers
-
And on and on...​
These are cool people. I like these people. When I started in digital marketing, I knew this was the industry I wanted to write for.
​
Now I write compelling, relevant, positive copy that drives the market toward businesses I believe in.
​
I’m big on open communication and active listening. Your needs are heard. Your goals are underlined. Your values are reflected in the copy.
And - brag - I breathe life into the page. Yes, I’m an SEO Copywriter. I’m going to blog for traffic. I'll create copy that converts. But always with interesting content that shares optimism, authority, and clarity.
​
I’m big on saving clients’ time too. So I pride myself on efficient turnaround times and dependable delivery.
In my spare time I cuddle with dogs and cats, hike and ride horses. I love farmer’s markets, bakeries, and live theatre.
What can I do for you?
Just tap the link below. Book your free SEO Consultation.
​
Let's get your website ranking!
FAQ
CONTACT ME
Let me know if you have any questions or tap the link for an appointment.